Emotional Intelligence

A Conversation on The Brain & Brand Connection

March 10, 2021

 

Ravi Rao recently co-hosted a webinar with Angela Thompson for the Columbus Retail Roundtable where they discussed the importance of emotional intelligence at all levels of the corporate arena.

I have a very weird background. Essentially, three chapters.  Chapter one was a decade spent in a science environment at Johns Hopkins and then Harvard, studying the brain, studying the science stuff of how the brain works, starting at the kind of individual brain cell, the neuron level up through the kind of broader structures, and about what do different parts of the brain do and how do we treat patients with diseases of the brain. That was chapter one. Chapter two was a short five years at McKinsey, so learning how to handle business challenges and use consulting services to help clients solve their problems. For five years in a variety of industries, not only retail, but then the third chapter, the one that’s lasted now for the last 15 years, is one where I, as an independent consultant focus specifically on the topic of how do organizations really work not only on the kind of broader structure process technology and talent level, but down to the individual. How do people relate to each other in this organization, how do they relate to each other on teams, how do they relate between different levels of the organization, the MID managers and the executives and the frontline but then also how to individuals within the organization have interactions with customers on the outside and that interaction and relationship basis is what we’ll talk about today, and how. Interestingly, a little bit counterintuitive for a lot of people, the brain has a big role to play and how we actually manage relationships so with that, I do have a few slides just as an introduction, but again they’re meant to be a dialogue starter, not a lecture for which you should have to take notes or anything.

 

Key points include:

  • The heart/head connection
  • How the instinct to connect is killed
  • Creating the emotional connection in retail

 

Listen to the full podcast, How Our Brains and Emotions Influence our Brand Experiences, on Community Roundtable.

 

The Emotional Equation in Business

September 5, 2020

 

Ravi Rao was recently interviewed on the podcast The Why Word where he explains how businesses can become emotionally healthier places to work, and reap the benefits of a happier, motivated, and more productive workforce.

Humans survive because we care about each other, because we are connected to each other, because we are so aware of each other. The challenge with something like the COVID virus, and SARS, too, is that we have even diminished the, if you will, socially acceptable ways that touch occurs for adults; handshakes, hugs, pats on the back, high fives. These kinds of things now represent public health danger. Sometimes when someone says to me, ‘Hey, I’ve got a lot of great content. I can’t figure out how to put it in a presentation, that’s gripping.’ I always say, ‘How would you do it as a play? How would you tell that story if it was in the form of an anecdote?’

 

Points covered in this podcast include:

  • How Ravi made the jump from neuroscience to acting to management consulting at McKinsey 
  • The scientific approach to emotion
  • The emotional impact on business

 

Listen to the full podcast, Emotional Business, on YouTube.

 

Steps to Master the Art of Mind Control

 

Robyn M. Bolton explains why it’s important to cultivate emotional intelligence and move out of a ‘bad neighborhood.’

‘If you spend a lot of time in your own head, you’re spending time in a bad neighborhood.’

I was deep in a bit of worry and self-doubt when my friend uttered that sentence. Immediately, my mind conjured an image of falling down building, boarded up doors and windows, overgrown yards, and empty streets (basically downtown Cleveland in the 1980s).

‘Man, I do not want to be here’ I said, probably a bit too loudly.

Everyone I know spends a lot of time in their bad neighborhoods. It’s a consequence of the world we live in — more demands, responsibilities, and expectations running into greater uncertainty, fewer options, and weaker safety nets.

There are lots of ways to spruce up our neighborhoods, cultivating a Growth Mindset is one. In his book, Positive Intelligence: Why Only 20% of Teams and Individuals Achieve Their True Potential and How You Can Achieve Yours, author and executive coach Shirzad Chamine, lays out a powerful framework and action plan to build your Positive Intelligence by increasing your PQ (Positive Intelligence Quotient).’

 

Points of note include:

  • Why Should I Care about Positive Intelligence?
  • What is Positive Intelligence and PQ?
  • How you can increase your PQ

 

Read the full article, Is Your Brain Friend or Foe? Make It Your Friend with Positive Intelligence, on Medium.